At Mishkat, farming is not just a job, it's a passion. The team of expert farmers and technicians work tirelessly to ensure that each plant receives the care and attention it needs to thrive. The result is a diverse range of high-quality, flavorful produce that's packed with nutrients and bursting with natural goodness.
- Re-introduce the brand in a compelling and memorable way that captures attention.
- Communicate Mishkat uniqueness, in a way that resonates with its audience.
- Drive interest for the brand's products to drive sales.
- Develop Brand Experiences that inspires trust, and connection among consumers.
- Create brand guideline
It's Mishkat new Secret code that captures the essence of what the brand stands fo” providing fresh, healthy, and natural delicious Products to consumers”.
The mood board for Mishkat branding captures the essence of the company's mission to grow produce.
Water is the basic foundation for life . Therefore the shape of the water drop was picked to serve as the basic component to Mishkat Icon. The water drop is drawn following the golden Ratio rule to emphasis a beautiful and dynamic shape that is organic and natural.
water drops aligns to form a heptagon, the inspiration came from water dynamics in irrigation and water management systems in the cultivation process of crops. The careful alignment of each drop in addition to water natural characteristics represent unity and collaboration emphasising growth and and sustainability as a result .
As result a Leaf is formed out of the water drop shape, which represent Mishkat’s efforts to assist sustainability through farming.
The numbers of leafs are carefully Picked following the Fibonacci sequences observed in the growth and arrangement of leaves and branches on many plants. The golden ratio was not only used for its aesthetic functions but also to represent mishkat aspiration for studying and understanding plants which leads to innovation in farming. In Addition the number 7 aligns with the number of days in a week, which represent daily presence for mishkats products and efforts.
The Seven Leafs Mark is a unique trademark. That represent sustainability, collaboration, and growth."
The green chromatic color scheme has been carefully chosen for Mishkat's branding to align with its commitment to sustainability, nature, and the delivery of healthy produce. The
To achieve an attractive and recognizable brand design for clothing, careful attention is paid to the color, texture, pattern, and cut of the garments. The clothing must also be comfortable and functional.Through the use of style and fashion, the brand can create an emotional connection with its audience, making them feel aligned with the brand's values.
The cargo van brand design is a visually striking representation of the company's identity and purpose. The design of the cargo van itself is both functional and eye-catching, featuring the brand's logo prominently on the sides and back. The typography and color scheme of the branding are carried over to the design of the van, ensuring a cohesive and consistent visual identity across all touchpoints.
Our goal is to provide our customers with high-quality products that are not only delicious but also visually appealing and informative. To achieve this goal, we have created a product label system that is based on the golden ratio, which ensures that our labels are both aesthetically pleasing and functional.
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